Program Description: | Digital Marketing is one of several Aspects of Marketing discussed in the SMStudy Guide series.The processes associated with establishing a Digital Marketing Strategy include gaining an understanding of the specific targets that this Aspect of Marketing must achieve in order to contribute to the successful attainment of marketing objectives; recognizing the various channels and options that digital media offers; building or acquiring the needed expertise and establishing a strong digital presence; and optimizing each of these channels to ensure maximum reach, build good customer relationships, and establish and protect a strong reputation in the chosen markets. |
Program Duration: | 1 Weeks |
Program Cost: | $2,499.00 |
Tuition and Fees: | $1,349.00 |
Books Cost: | $325.00 |
Tools Cost: | $0.00 |
Other Cost: | $825.00 |
Pell Grant: | No |
Prerequisites: | High School lever reading and writing skills |
Program Occupations: |
13116100 - Market Research Analysts and Marketing Specialists |
Disabled Student Access: | No |
Other Language: | No |
Program Provider: | University of La Verne |
Locally Approved Counties: | |
Request Information via: |
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Location Name | Address | County |
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University of La Verne | 10800 Stockdale Hwy. Suite 201, Bakersfield CA 93311 | Kern County |
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